2015 At a Glance

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Year in Review

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2015 at a glance

A summary of our strategic direction, performance and progress in 2015, and a review of the activities supporting our strategy.

"Matomy was founded on a simple promise to our customers and media partners: deliver results.

We entered 2015 with a clear vision, focus and determination to become the recognized global leader in digital performance based marketing. During the year we achieved several important milestones, including ramping up the revenues and operational performance of Mobfox, acquiring Optimatic, an important participant in the programmatic video space, furthering our presence in fast-growing Asian markets and expanding Matomys stock liquidity with dual listing in TASE."

OFER DRUKER, CHIEF EXECUTIVE OFFICER

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Financial Highlights

Matomy ended 2015 with a strong balance sheet. We grew revenues and profits in identified strategic growth areas of mobile, video, and domain monetization advertising whilst adjusted EBIDTA increased 27% to $25.7 million.

Revenue

$271m

(+14%)

FY2014

$237.4m

Adjusted EBITDA⁽¹⁾

$25.7m

(+27%)

FY2014

$20.3m

Adjusted net income

$8.2m

(+14%)

FY2014

$7.2m

Balance sheet

$13.5m

After self-funding a payment of $20 million in connection with the acquisition of Optimatic

FY2014

$28.9m

Operating profit

$12.1m

(+40%)

FY2014

$8.6m

⁽¹⁾ Adjusted EBITDA is a non-GAAP financial measure that Matomy defines as net income before taxes on income, financial expenses (income), net, gain on remeasurement to fair value, equity losses of affiliated companies, net, other income, depreciation and amortisation and share-based compensation expenses.

⁽²⁾ Adjusted net income is a non_GAAP financial measure that Matomy defines as net income before share based compensation expenses and any non-recurring items.

Operational Highlights

Matomy has continued to enhance its programmatic capabilities and invest in new product innovation to support our proprietary technology, particularly within our strategic growth activities of mobile and video advertising.

Aggregate mobile traffic revenue⁽¹⁾

$78.2m

Mobile contributes approximately 30% of Group revenues

FY2014

$39.1m

60%

Revenues generated from aggregate programmatic advertising activity

FY2014

49%

Aggregate video activity ⁽¹⁾

$72.3m

(+84%)

FY2014

$39.7m

Domain Monetisation ⁽²⁾

$54.3m

(+23%)

FY2014

$44.1m

⁽¹⁾ Aggregate mobile traffic across all media channels.

⁽²⁾ On a pro-forma basis, assuming Team Internet was acquired in January 2014.

Chairman's Review

“I am pleased to have this opportunity to introduce Matomy’s annual report after the company’s first full year trading as a public company. The past year saw Matomy invest further in acquisitions, people and capabilities in areas that represent the largest advertising market opportunities. With these investments just beginning to yield results, Matomy is well positioned for growth as a global leader in digital performance based marketing.”

RUPERT HOWELL , NON-EXECUTIVE CHAIRMAN

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Matomy Media Group