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26 June 2014

Matomy Media Group Named Advertisement Partner for Nexon Europe’s ‘United Eleven’ Online Football Management Game

Global performance marketing company Matomy Media Group has been named the advertisement partner in key European markets for Nexon Europe’s online football management game, “United Eleven.”

Global performance marketing company Matomy to manage multichannel distribution campaign in key European markets

TEL AVIV and LUXEMBOURG (June 26, 2014) — Global performance marketing company Matomy Media Group has been named the advertisement partner in key European markets for Nexon Europe’s online football management game, “United Eleven.” As part of the advertisement agreement, Matomy is providing its global media partners and website owners with the opportunity to run marketing offer for one of the most prestigious online game developers across multiple digital media channels, including display, social media and search.

Highlights / Key Facts 

  • Nexon Europe, a leader in free-to-play online games, has selected Matomy Media Group to be an advertisement partner for the company’s newly launched online football management game, “United Eleven,” in key European markets.
  • The campaign is available to all Matomy media partners and affiliates across all major European markets.
  • “United Eleven” is a browser-based, football management game with more than 50 000 fully licensed football players, and it is serviced in 8 languages: English, German, French, Italian, Polish, Spanish, Portuguese and Turkish. The game is available in Europe, North and South America, Oceania and North Africa.

Quotes

“Matomy is thrilled to partner with Nexon Europe to provide it with extensive advertisement for its ‘United Eleven’ football management game in key European markets. Our global marketing network, combined with our multichannel media distribution capabilities and media buying expertise, allows us to provide clients like Nexon Europe with a large and profitable user base.”
Gil Klein, Senior Vice President of Clients, Matomy Media Group

“We are glad to have this partnership with Matomy. Via Matomy’s global marketing network, combined with its expertise in user acquisition, we think Matomy can help us build the right user base in key European markets.”
Taejun Choi, Head of Marketing & PR, Nexon Europe

About Nexon Europe
Established in March 2007, Nexon Europe is one of the leading publishers of free-to-play MMOs in Europe. The company has brought the worldwide hit casual MMORPG MapleStory to Europe in May 2007, and the successful FPS Combat Arms in January 2009. With the launch of the 3D action MMORPG Vindictus in 2011, Nexon Europe has strengthened its position as a promising publisher in Europe. Next to these in-house franchises, the company was also able to acquire and fully operate Atlantica Online, an innovative, tactical MMORPG; Dekaron, an authentic action MMORPG set in a grim fantasy universe; and the action-packed FPS War Rock. In 2013, Nexon Europe expanded its profile by publishing a naval warfare MMORTS, Navy Field 2, alongside the legendary FPS game Counter-Strike Online in Turkey. In 2014, a fun-packed, action-fighting game Lost Saga is added to Nexon Europe lineup. Furthermore, with United Eleven, a browser-based, cross-platform football management simulation game, Nexon Europe is seeking to reach football fans globally. For more information on Nexon Europe and its games, please visit the official site at www.nexoneu.com.

About Matomy Media Group
Matomy Media Group is one of the world's leading digital performance-based marketing companies. Working across Web, social media and mobile platforms, Matomy Media Group offers advertisers, networks and publishers a range of opportunities integrated through one gateway. Matomy’s performance-based marketing solutions include mobile advertising, email marketing, search and social media marketing, video, display advertising, domain monetization, virtual currency and affiliate marketing.

For more information visit www.matomy.com and follow Matomy on Facebook www.facebook.com/matomymediagroup.

MEDIA CONTACTS
For Matomy:
Keith Trivitt | Vice President, Global Marketing 
Ph: +972.54.2831470 | E: ktrivitt@matomy.com Matomy Media Group is a global digital performance-based marketing company. Working across Web, social media and mobile platforms, Matomy Media Group offers advertisers, networks and publishers a range of opportunities integrated through one gateway, including an award-winning affiliate network, display ad network, mobile advertising solutions, email marketing, search and social marketing, video and virtual currency platforms.

For more information visit www.matomy.com and follow Matomy on Facebook www.facebook.com/matomymediagroup.